A platform for fast-tracking your products into retail networks
nearest event:
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10-11 february
Moscow
Crocus Expo
What is it
A platform for launching sales of your products in retail chains!
Get your products onto shelves in stores across Russia, update your client database, enhance your negotiation skills and proposal preparation on a single platform!
a single service for working with retail
Digital platform
An online service for scheduling meetings, generating proposals and presentations, with a complete history and analytics of interactions with buyers and partners
Supplier training
A training cycle on negotiation techniques, retail operations, and wholesale sales
Meetings with buyers
Large-scale procurement sessions with retail chains, during which you can negotiate supply agreements in person with dozens of the retailers you need in just 1 day
Business community
A community of over 5000 buyers and suppliers, regular meetings and networking events
Chain’s Wholesale Center™: Facts & Figures
12,000+
suppliers use the platform to work with retail chains
700+
Retailers regularly update their assortment in the Retail Chain’s Wholesale Center™
300+
events held over 20 years
The largest retail chains update their assortment in the Chain’s Wholesale Center™
Get an up-to-date list of buyers for the upcoming negotiations!
February 10-11 at the Prodexpo-2026 exhibition
Get an up-to-date list of buyers for your upcoming negotiations!
On April 29 at the International Retail Forum All for Chains
Chain’s Wholesale Center™ at
Chain’s Wholesale Center™ at
«Prodexpo»
10-11 February
Moscow
Crocus Expo
Moscow
Crocus Expo
Large-scale procurement of food and goods for federal and regional retail chains
300 buyers
Food
ближайшие ЦЕНТРЫ ЗАКУПОК СЕТЕЙ™
Food
300 buyers
A large-scale procurement of food and goods for federal and regional retail chains
July 2026
Saint Petersburg
DAA EXPO
Saint Petersburg
DAA EXPO
Neva Buyers Week
Chain’s Wholesale Center™
Food
100 buyers
Procurement of food and goods for federal and regional retail chains
April 2026
Moscow
Crocus Expo
Moscow
Crocus Expo
Non-food
Non-food
#AllForChain’s
Chain’s Wholesale Center™ at PRODEXPO-2026
10-11 February / Moscow
Please submit a request to register:
Please submit a request to register:
Центр Закупок Сетей на ПРОДЭКСПО-2026
февраля / Москва
Оставьте заявку, чтобы зарегистрироваться:
Оставьте заявку, чтобы зарегистрироваться:
At The Chain’s Wholesale Center™, product categories are procured:
Seasonings, spices and sauces
Jams, syrups
Drinks and juices
Healthy eating
Gastronomy
Alcoholic drinks (18+)
Meat, poultry, eggs
Confectionery and bread
Conservation
Honey and beekeeping
Semi-finished products and frozen foods
Vegetables and fruits
Groceries and grain products
Dairy products and cheeses
Tea, coffee, cocoa
Fish and seafood
Oil and fat products
Snacks, nuts, dried fruits
At The Chain’s Wholesale Center™, product categories are procured:
Furniture, interior
Automotive products
Garden products
Cosmetics and perfumes
Children's goods, toys
Pet products
Household goods
Kitchen goods, tableware
Textiles, Hosiery
Hygiene products
Household appliances
Building materials, tools
Household chemicals
Tourism and sports
Souvenirs, gifts
Bathroom accessories
Stationery
Cotton-paper products
Станьте поставщиком розничных сетей за 4 шага
Register for the upcoming event
The manager will help you select an event, advise you on inquiries regarding your category, and register you for negotiations
Complete the preparatory webinar course
It will help you get ready for the negotiation format and create a highly effective commercial proposal
Participate in Negotiations
On the negotiation day, you will conduct dozens of express meetings with buyers in your category, present your products, receive feedback, and collect valuable contacts
Get your product on the shelves!
According to statistics, a participant of the Retail Chain Procurement Center™ signs an average of 2 to 7 contracts with retailers as a result of taking part in a single event
digital platform for working with retail
Supplier's personal account
Registration, announcements of upcoming meetings, and a knowledge base with useful materials — all of this is available in a single personal account for every participant of the CWC™.
AI-powered Proposal and Presentation Generator
You can upload your commercial proposal to your personal account or use the built-in generator to create an effective presentation of your product.
Live Statistics
Real-time data is displayed during live meetings: number of participants, top-performing companies, total value of contracts signed, etc.
Personal Analytics & Useful Materials
Complete statistics of your meetings, feedback from retail chains, signed agreements with buyers, and a final report.
программа обучения по работе с рИтейлом
Creating a strong commercial proposal
Step 1 - Webinar
Alexandra Nyamina
Retail expert and practitioner, former Category Director of the Perekrestok chain
How to turn Chain’s Wholesale Center™ buyer contacts into annual contracts
Step 2 - Webinar
Irina Bondaruk
Expert in assortment and category management
5 Common Mistakes in Preparing a Commercial Proposal
Step 3 - Webinar
Sergey Lishchuk
Managing Partner of Retail4you
Unlock the webinar: "How to Create a Winning Commercial Proposal"
Submit the form for instant access and get the latest details on joining the next round of negotiations with major retailers!
Get the webinar: "From Contacts to Contracts: How to Secure Annual Deals with Buyers Met at the Chain Procurement Center"
Submit the form for instant access. Plus, we'll send you current opportunities to join the next rounds of negotiations with major retailers
Unlock access to the webinar "5 Common Mistakes in Preparing a Commercial Proposal"
Access will be granted immediately after you submit the form. You'll also receive the current terms for participating in upcoming negotiations with retail chains!
Bonus! Get access to Sergey Ilyukha's free webinar "The Structure of Commercial Negotiations."
Access will be granted immediately after you submit the form. You will also receive the current terms of participation in the upcoming negotiations with retail chains
Business community
Direct contact with experts and buyers
Personal interaction, consultations, feedback on commercial proposals and products
Informal meetings
Strengthen personal connections through informal communication and joint corporate events
Supplier and buyer chats
News, research, webinars, and live chats with FMCG professionals and experts from across Russia are available on our social media! Join us!
Feedback from participants
In just one year, we participated in the Chain Procurement Center™ three times and are extremely pleased with the results: 112 contacts led to over 20 contracts with retailers such as Magnolia, Good Choice, Komandor, and others.
Confectionery products
Penza
Penza
—We have been visiting the Network Purchasing Center 2 times a year since 2014 to expand our customer base. We signed 3 contracts at the last event. It makes no sense to travel all over the country, you can do everything in one place in 2 days
Pasta products
Saratov
Saratov
— During the 2 days of negotiations, we managed to communicate with almost all the retail networks in Moscow and St. Petersburg. In a normal working regime, it takes not only a lot of money and time, but here we have held more than 20 productive negotiations in a short time!
Products for animals
Belgium
Belgium
Snacks
Tashkent, Uzbekistan
Tashkent, Uzbekistan
Household chemicals
Vladivostok
Vladivostok
Household goods
Bugulma
Bugulma
Last meeting statistics
Participants
391
Negotiations
1926
November 12-13, 2024 / St. Petersburg
Total amount of contracts concluded
51 348 billion
Contracts drafted
1522
What you will get at Chain’s Wholesale Center™
Personal contact with buyers
Personal contacts and networking with buyers in your category
Concluding letters of intent directly on site
Formalizing agreements at the very first meeting with the buyer
Feedback on your product and commercial proposal
Comments, suggestions for improving the CP, design, composition
Analytics, history and statistics of negotiations
Complete statistics of your meetings with all buyers
Organizer
